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LET’S TALK TOWELS - WHAT IS GSM?
When purchasing cotton towels or bath sheets you will generally see the letters GSM printed on the label.  But what does GSM mean and what is the best one for you? GSM = Grams per square metre Therefore the number of GSM refers to the density of the towel.  The lower the number, the lighter and thinner the towel will be (and usually less expensive).  The higher the number, the heavier and thicker the towel will be (and usually more expensive).  GSMs tend to range between 300-900. 300-400 GSM      Used commonly as Gym Towels, Kitchen Towels or Be..
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